Rohan Verma, Director of MapMyIndia.com On Monetization Strategy, API And More

June 17th, 2008

WATShow happened to catch up with Rohan Verma, Director of MapMyIndia, some time ago. We had quizzed him on -

 

  • the various mediums through which MapMyIndia plans to offer navigation services.
  • their highest priotiy market.
  • the company’s monetization strategy.
  • their vision with the “API” aspect of the business.
  • and, the company’s future plans.

 

 

 For exclusive dekko on our upcoming WATShows, check out our channel on YouTube.

Sanjay Trehan, CEO NDTV Convergence On Video Strategy, UGC and More

June 2nd, 2008

After a relatively long Siesta, WATShow decided to WAKE UP! This week, we bring to you Mr. Sanjay Trehan, the head of NDTV Convergence.

We asked Mr. Tehan a Couple of Questions Related To:
-    NDTV’s Online Video Strategy
-    User Generated Content Strategy
-    The Next Step for NDTVJobs.com
-    How can Users Contribute to the NDTV News Portal?

 

 

We also did an interview with Sanjay Trehan recently, which was text based – you can check that out HERE.

Until Next Week – keep WATching.

Prashant Mehta from Yahoo! on Search Marketing, Tyroo & Microsoft Deal

May 21st, 2008

WATShow is Back! This week we catch up with Prashant Mehta - VP and Head of the Advertiser and Partner Group for Emerging Markets at Yahoo!

Prashant was in India to launch Yahoo! Search Marketing recently and we caught up with him to ask him about a couple of things:

Yahoo! recently acquired a stake in Tyroo. How does the New Search Marketing Platform, and the Tyroo Network synergize?

How has the deal with Microsoft Affected Yahoo!?

What is the update on Yahoo!’s Mobile Strategy? Monetization Avenues?

Would love your Feedback! - Also, it would be great to know who you want us to quiz. Send us your requests for Guests on WATShow and also tell us what we should ask them!

Jaspreet Bindra, Country Manager, MSN India On Bollywood Content, adCenter..

May 15th, 2008

WATShow this week caught up with Jaspreet Bidra, MSN India’s country manager and asked him about the portal’s obsession with Bollywood (some good insights with respect to Content Strategies). We also quizzed him on MSN adCenter. He speaks at great length about advertising models and the overarching philosophy of Digital Advertising as a whole.

 

Thats it from us for this week. Until next week - tada!

Alok Kejriwal, CEO Games2Win On ‘Naughty’ Games and More

May 6th, 2008

WATShow is back and this week we catch up with Alok Kejriwal, the founder and CEO of Games2Win.


On a relatively funny and insightful episode, we asked Alok about:


1) Revenue Models Followed by Games2Win

2) Games2Win’s strategy to Make Games available on the Mobile Phone

3) Games2Win’s ‘Naughty’ Games as a ploy to attract the masses

(Alok says the games definitely don’t cross the limit when it comes to naughty. We beg to differ :D. Here’s a sample. You decide!

4) Games2Win and MMOG



Games2Win recently partnered with Nautanki.tv


Rohit Sharma - COO of Zapak.com On ZapakMail, ZapakGirls, & Revenue Models

April 30th, 2008

Once again, after a long weekend Siesta, WATShow is back! We caught up with Mr. Rohit Sharma, the COO of Zapak Digital Entertainment Limited.

We tried to get a few insights from Rohit Sharma by questioning him about:
1) Zapak’s Applications on Social Networks
2) Zapak’s movement away from gaming to entertainment and email
3) Future of Zapak Girls
4) In Game Advertising or Subscription Based Revenue – What’s the way forward for Zapak?

 

 

Recently Zapak has been in the news for stuff they are doing around Zapak Kids & Bhoothnath, The MTv Roadies, Cartoon Network, and an excusive zone on the Kolkatta Knight Riders Website.

Mauj Telecom CEO Manoj Dawane Talks On VAS, P2P Mobile & Mobile TV

April 18th, 2008

We are back! This time with an exclusive interview with the CEO of one of the biggest mobile VAS companies in India i.e. Mauj Telecom’s Manoj Dawane. Here are the questions we fired at Mr.Dawane:

1) Which are the areas that are still untapped in the VAS (Value Added Services) Market?

2) What is your take on P2P Sharing on Mobiles?

3) What’s your take on Mobile TV and its Future?

 

Check this exclusive show below:

 

 

Hope you enjoyed the show! Do check all the WATShow’s and give us your feedback!

 

Rediff VP Marketing Speaks About iShare, Local Content & Web 2.0!

April 10th, 2008

WATShow is back.. Its taken us a bit of time this month to get going with WATShow but nonetheless we are here with another exclusive WATShow!

This time we have featured Manish Agarwal, VP Marketing at Rediff.com to share his thoughts on the following:

1) iShare and its Strategy

2) Local Content

3) Web 2.0

Manish is quite candid on his views about Local content and also slips in a few insights on iShare’s Strategy! Do check out the video below and let us know your thoughts!

Google’s Content Acquitions Head Talks About Youtube’s India Strategy

March 31st, 2008

We are back!

Internationally Youtube is raising the bar but what is its India strategy?

Well WATShow.com caught up with Harbinder Narula Content Acquisitions Head of Google who spoke to us about the following:

 

1) Youtube’s India Strategy?

2) Integration of Youtube with Other Google Services?

Check the video below:

Do comment and let us know your feedback! Also if you want to pose any further questions or want to see someone on WATShow do comment as well!

Jai Maroo - Director Shemaroo Entertainment On Online Video Growth

March 24th, 2008

After a looong weekend WATShow is back! We caught up with someone who would primarily be associated with the offline media industry but who is well versed with the online video and its potential.

We spoke to Jai Maroo the Director of Shemaroo and posed the following questions to him..

1) Do you think video entertainment is the next big thing online?

2) Do you think Indians will take to the concept of video sharing?

3) How will bandwidth constraints affect the growth of videos online?

 Below is the latest WATShow:

 

 

Do post your comments/feedback on above and let us know what we can do better!